Chapter 6 Flashcards
Closed-ended Questions
present 2 or more alternatives, and the respondents select the choice closest to their own position.
Context effects
effects of preceding questions on the response to later questions, pose the same sorts of issues as effects of question wording, although they seem to be less powerful
Double-Barreled Questions
inappropriately combine two separate ideas and require a single response.
Filter question
intended solely to screen out respondents who do not have any knowledge or opinion on the issue
Floaters
people who do not know the answer to a filter question, but give a substantive opinion to an unfiltered question
Forced-choice format
an alternative strategy is to avoid questions that present a statement with which respondents agree or disagree. Forced responses.
Funnel Principle
General questions should come first, followed by increasingly specific and detailed questions, with the sequence “funneling down” to the more detailed questions at the end.
Items
questions or statements to which participants provide a response.
Memory Telescoping
tendency to recall events are more recent than their actual dates.
Open-Ended Questions
allow the respondents to answer in a relatively unconstrained way, either writing or typing a response or telling it to the interviewer, who is instructed to record the response verbatim. Later, the researcher can enlist judges to code the responses in terms of a system of categories.
Randomized response technique
used to obtain information on sensitive topics when direct questioning is not a viable option. There are a number of variations of the technique, but they have similar characteristics. Key characteristic is that the interviewer does not know whether the answer pertains to the sensitive or innocuous question, so the respondents’ privacy is protected in some measure. However, since the properties of the randomizing device are known, the results can be statistically analyzed to reveal meaningful variations in response.
Responses
typically are numeric, however, they can involve simple binary choices (true or false) or verbal reports (describe in your own words how you felt…).
Scales
groups of items to operationally define constructs
Sociometric Questionnaire
asks each member of a group to indicate which other members he or she would like to have a s a partner in some interaction and which group members he or she would not like to have as a partner.
Split-Ballot Experiment
Two (or more) versions of a questionnaire, with different wordings or sequences, are used for different, randomly chosen subsets of respondents. Because the random choice means that the respondents receiving the different forms are equivalent, any differences in response can be attributed to the wording or sequence variation.