Chapter 3 Competing In Global Markets Flashcards
Importing
Buying products from other countries
Free trade
Movement of goods and services among nations without political or economic barriers
Comparative advantage theory
Theory that states that a contest should sell to other countries those products that it products most effectively and efficiently
Absolute advantage
Advantage that exists when a country has a monopoly on producing a specific product or is able to produce it more efficiently than other countries
Balance of trade
Nations ratio of exports to imports
Trade surplus
A favourable balance of trade occurs when the values of a country’s exports exceeds imports
Trade deficit
Unfavourable balance of trade occurs when the value of imports exceeds that of its exports
Licensing
Global strategy in which a firm allows a foreign company to produce its product in exchange for a fee(royalty)
Contract manufacturing
Foreign country’s production of private label goods to which a domestic company than attaches it’s brand name or trademark
Joint venture
A partnership in which 2 or more companies join to undertake a mouse project
Strategic alliance
Long term partnership between 2 or more companies established to help each company build competitive market advantages
Foreign direct investment
Buying of permanent property and businesses in foreign nations
Foreign subsidiary
Company owned in a foreign country by the parent company
Culture
Set of values, beliefs and rules and institutions held by a specific group of people
Ethnocentricity
Attitude that ones own culture is superior to all others