Chapter 2

Question 1

Gatekeeper

Answer 1

In mass media, professionals who control the content of public messages

Question 2

Social media

Answer 2

applications that enable users to create and share content or to participate in personal networking

Question 3

Richness

Answer 3

The degree to which nonverbal cues can clarify a verbal message

Question 4

Leanness

Answer 4

The lack of nonverbal cues to clarify a message

Question 5

Hyperpersonal Communication

Answer 5

digital interaction creates deeper relationships than face-to-face communication

Question 6

Polymediation

Answer 6

The range of communication channel options available to communicators

Question 7

Synchronous Communication

Answer 7

Communication that occurs in real time

Question 8

Asynchronous Communication

Answer 8

that occurs when there’s a lag between the creation and reception of a message

Question 9

Online Surveillance

Answer 9

Discreet monitoring the social media presence of unknowing targets

Question 10

Cyberstalking

Answer 10

Ongoing monitoring of the social presence of a person

Question 11

Cyberbullying

Answer 11

A malicious act in which one or more parties aggressively harass a victim online, often in public forums

Question 12

Trolling

Answer 12

Attacking others via online channels

Question 13

Disinhibition

Answer 13

The tendency to transmit messages without considering their consequences

Question 14

Transmediation

Answer 14

turning a message from one medium (e.g., written or spoken language) into other media (e.g., music, art)

Question 15

mass-personal communication

Answer 15

the overlap between personal and public communication

Question 16

phubbing

Answer 16

ignoring someone you are with and giving attention to your cell phone instead

Question 17

snubbing

Answer 17

to ignore or refuse to acknowledge