Chapter 12 Flashcards
Successful organizations understand the interconnectivity of
business structure
operations
strategy
is the effective design, development, and management of the processes, procedures, and practices embedded within an organization’s business system for the purpose of achieving its strategic intent
operations management
categories of responsibility in operations management
○ Supply chain management
○ Information technology-based operational analytics
○ Product/service management
○ Process management
the design and development of the work flow and connectivity of the transformation requirements (processes) needed to ensure that an organization’s products and services are efficiently produced and effectively delivered to the marketplace
process management
is the management of the interdependencies among suppliers, manufacturers, and distributors, it seeks to develop the terms and conditions that will enable all parties to efficiently and effectively meet their obligations to one another due to their business relationships
supply chain management
refers to the variety of activities that commence with the design and development of potential new products in R&D and extend to the post-purchase support of products/services now in the hands of customers
product/service management
refers to the assessment of historical, as well as predictive data in a way that enables the operations management team to actively manage the organization’s current and future operational needs
information-technology based operational analytics
refers to maximizing the benefits (price/quality comparison) that an individual or set of customers will realize as a result of using a product or service
value maximization
relate to the specific activities though which the development and transformation of a product or service occurs as it is produced and delivered to the marketplace
○ Inbound logistics, operations, outbound logistics, marketing and sales, customer service
primary activities
refers to the management of supplier relationships relating to those parts and/or components, or finished products that are brought into the organization in order to produce finished products for delivery to the marketplace
inbound logistics
refers to the manufacturing and/or product change processes set up to ensure that the final product the organization is manufacturing or handling is ready for the marketplace
operations
refers to getting the finished product tot eh customer via a distribution channel that is accessible, convenient, and able to minimize stock outs and other sales impediment factors
outbound logistics
efers to those activities that create profile and awareness for the organization’s products, services, or brand(s), and the benefits derived from the acquisition and use of such products or services
marketing and sales
refers to the support provided to customers before, during, and following the purchase process
customer service
are those areas within the organization that are not directly associated with the actual processes the organization uses to produce products and/or deliver services but that are an integral part of the support structure the primary activities rely on to successfully execute strategy
○ Includes: HR, R&D, Engineering, IT, Finance, Legal, Environmental Safety
• The successful execution of primary activities is facilitated by these
support activities