Chapter 12 Flashcards
Model for evaluating strategies
SUITABILITY
ACCEPTABILITY
FEASABILITY
What is suitability
must fit operational circumstances and strategic position
When is a strategy suitable - how to determine
SWOT
Satisfy goals
fill gap
maintain competitive advantage
What is feasibility
Can the strategy actually be implemented
Elements of feasibility
Sufficient money
sufficient ability
competitor responses,
technology, materials and resource
time to implement
timeframe of results
Strategies that do not make use of existing competences and call for new competences may not be
feasible
What is acceptability
relates to people’s expectations and expected performance outcomes
Acceptability elements
Risk and Return
Financial
Customers
Bsnks
Government
Ethics and corporate responsibility
What are steps in formal system of strategic control
- Strategy review
- identify milestones of performance
- set target achievement levels
- formal monitoring
- reward
What is a budget
plan expressed in financial terms
What does the mission set
overall direction
What do strategic objectives illustrate
how mission will be achieved
What do strategic plans show
how objectives will be pursued
What do budgets represent
short term plans and targets to fulfil strategic objectives
five benefits of budgeting
promotes forward thinking
helps coordinate various aspects of org
motivates performance
basis for system of control
system of authorisation