Chapter 10, Exam #3 Flashcards
modeling (imitation)
the process of imitating or copying the behavior of another animal that may lead to learning
vicarious learning
a variation on the term observational learning that stresses that an animal learns by observing another animal getting reinforced or punished for its actions
extrinsic reward
rewards derived from external sources; tangible rewards (money, food)
intrinsic rewards
rewards derived from internal sources; tangible, self generated rewards (task mastery, creative endeavors)
over justification effect
the motivation to perform a behavior diminishes when an extrinsic reward is imposed on a behavior that was previously reinforced by an intrinsic reward
Learned helplessness
a condition characterized by behavior that is self defeating and counterproductive, brought on by repeated experience of failure and the inability to act
self reinforcement
process engaged in by most humans in which their actions are reinforced by stimuli that are self generated
self efficacy
a belief that one has the ability to master task and be successful at new challenges
rule of reciprocity
tendency in which people have a propensity to balance the receiving of factors from others with giving factors in return
rule of commitment
tendency in which people have a propensity to honor promise and commitments
door in the face effect
phenomenon in which people are likely to agree to a small request if they have just refused a large request
foot in the door effect
phenomenon that people are more likely to agree to a larger request if they have already agreed to a smaller request
representativeness rule/bias
decision making heuristic that bases a judgment on what first comes to mind; what is mentally available
illusory correlation
judgments are made based on the apparent connection between 2 events
hindsight
making a decision based on knowing the outcome. the belief that an event is more predictable after we know the result than before the result becomes known