chap 7 conformity Flashcards

1
Q

define conformity

A

change in behav due to influence of others

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2
Q

reasons for conforming?

A

1 informational social influence (isi)

2 normative social influence (nsi)

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3
Q

whats isi

A

need for info from others during ambiguous sit bc believ their interpretation is more correct

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4
Q

whats nsi

A

need to be accepted/liked

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5
Q

exp eg of isi

A

autokinetic effect: basic perception can be influenced by judgement of others, more ppl around, the more their opinions converge

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6
Q

isi can be either…

A

private compliance
or
public compliance

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7
Q

private compliance is when…

A

conform out of genuine belief they’re right - usually unaware of risk / conseq

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8
Q

public compliance is when…

A

conform outwardly/publicly w/out changing inner beliefs - dont wanna be rejected for being diff / social disapproval

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9
Q

isi inducing factors

A
ambiguous/confusing sit
or
crisis - natural to look at others on how they'll respond despite them not being rational either
or
others viewed as EXPERTS
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10
Q

cons of isi

A

other is misinformed

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11
Q

how to resists isi

A

a. rational problem solving - check other srcs
b. evaluate significance of their interpretation vs yours
c. sensible? against common sense + morals?

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12
Q

define nsi

A

conform to be liked / accepted,

avoid being rejected

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13
Q

nsi types

A

can be public compliance or private

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14
Q

nsi a result of compliance w

A

social norms

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15
Q

social norms are…

A

implicit or explicit rules of group for acceptable behav, values, beliefs

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16
Q

conformity + social approval: ash line - what happened and what type of compliance occured?

A

when sit unambiguous - no conformity ie majority pple answer ur same answer
but if not then u may change ur answer to fit theirs to not apear wrong- public compliance w/out private acceptance

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17
Q

predict liklihood of nsi: social impact theory

A

1 strength of relationship bw group members - r they important to YOU
2 immediacy - how close group is during influencing attempt
3 more # pple in ur side group to agree w u will decr conformity

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18
Q

group size in influencing conformity

A

4-5 majority against u usually peak conformity ie adding anymore doesnt incr conformity.

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19
Q

nsi: collectivist culture

A

conformity higher in collective bc emph on strengthening relationships - emph on social norms

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20
Q

collectivist vs individualist food accumulation strategies

A

collective : growing agriculture, interdependent farming

indiv : fishing, hunting need more adventurous independent pple

21
Q

nsi pros

A

charity
pro-env behav ie compare u to ur neighbors - majority of ur neighbors conserve nrg mor efective than just objective protect the env statement

22
Q

nsi cons

A

follow misguided behav

eg student substance abuse - attitude on social norms is strongest predictor of whether they used drugs in past month

23
Q

how does social group assimilate

A

tries to convince nonconformist to agree w group otherwise ignored or rejected

24
Q

resist nsi by

A

1 be aware of social norms
2 ally
3 prosocial group conforming behav credits to use when u deviate from norm w/out harsh punishment

25
where can isi and nsi be seen
body img workplace neg addictive behav like eating disorders
26
what's minority influence?
minority/few influence majority/many
27
suffragette movement is an eg of what
voting rights for women - minority influence
28
how can minority influence majority?
present views confidently, consistently, resists social pressures
29
in what way can minority resonate w majority
introd new unexpected info -ISI!! causes majority to examine carefully & realizze its MERIT - private compliance
30
can minority use nsi?
no bc majority doesnt care bout how minority views them
31
how does majority influence?
NSI - more of a public compliance
32
what's compliance
change in behav in response to a request
33
compliance techniques
door to door foot in door lowballing
34
what's door to door technique
ask large request likely to be rejected to make following smaller request more salient
35
which norm does door to door invoke?
reciprocity norm - positive help from other obliges u to do same in return - in this case, lowering size of request seems like doing u a favor lol
36
door to door lasting?
short lived bc ppl learn ur patterns in subsequent requests
37
whats foot in door technique
make one agree to small request to make more likely to agree to 2nd larger
38
what does foot in door invoke
self perception - makes victim seem generous in 1st request to affect future behav & attitude
39
foot in door lasting?
yes
40
what's lowballing
get victim to buy at low cost then incr price | - will tend to still buy at new higher price
41
why does lowballing work?
1 decision feels irrevocable 2 cancelling induces feelings of disappointment - bc used to get excited over this purchase 3 price only slightly higher than others (exception +convenience)
42
define obedience
conformity in resp to authority
43
eg of social pressures of obedience
can lead to immoral actions - holocast, genocide- shows that ordinary pple subjected under xtreme pressures can do horrible things
44
what does milgram's exp demonstrate?
NSI made refusal to stop shocks difficult
45
what affects conformity in milgram's exp?
the more confederates who quit early - ezier it is for u to disobey too
46
fitting context of nsi w milgrams exp
situation = ambguous > look to expert ie experimenter for guidance, but when experimenter left, obediene dropped
47
what pushed ppts to continue shocks ?
1 conforming to initial wrong norm makes it difficult to switch - was a light shock at first then got worse - continued despite being inapplicable to current sit 2 self justification to reduce dissonance
48
overall, why do pple obey?
bc of social situ, not be innate agressiveness/ inhumane