chap 7 conformity Flashcards

1
Q

define conformity

A

change in behav due to influence of others

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2
Q

reasons for conforming?

A

1 informational social influence (isi)

2 normative social influence (nsi)

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3
Q

whats isi

A

need for info from others during ambiguous sit bc believ their interpretation is more correct

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4
Q

whats nsi

A

need to be accepted/liked

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5
Q

exp eg of isi

A

autokinetic effect: basic perception can be influenced by judgement of others, more ppl around, the more their opinions converge

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6
Q

isi can be either…

A

private compliance
or
public compliance

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7
Q

private compliance is when…

A

conform out of genuine belief they’re right - usually unaware of risk / conseq

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8
Q

public compliance is when…

A

conform outwardly/publicly w/out changing inner beliefs - dont wanna be rejected for being diff / social disapproval

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9
Q

isi inducing factors

A
ambiguous/confusing sit
or
crisis - natural to look at others on how they'll respond despite them not being rational either
or
others viewed as EXPERTS
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10
Q

cons of isi

A

other is misinformed

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11
Q

how to resists isi

A

a. rational problem solving - check other srcs
b. evaluate significance of their interpretation vs yours
c. sensible? against common sense + morals?

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12
Q

define nsi

A

conform to be liked / accepted,

avoid being rejected

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13
Q

nsi types

A

can be public compliance or private

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14
Q

nsi a result of compliance w

A

social norms

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15
Q

social norms are…

A

implicit or explicit rules of group for acceptable behav, values, beliefs

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16
Q

conformity + social approval: ash line - what happened and what type of compliance occured?

A

when sit unambiguous - no conformity ie majority pple answer ur same answer
but if not then u may change ur answer to fit theirs to not apear wrong- public compliance w/out private acceptance

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17
Q

predict liklihood of nsi: social impact theory

A

1 strength of relationship bw group members - r they important to YOU
2 immediacy - how close group is during influencing attempt
3 more # pple in ur side group to agree w u will decr conformity

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18
Q

group size in influencing conformity

A

4-5 majority against u usually peak conformity ie adding anymore doesnt incr conformity.

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19
Q

nsi: collectivist culture

A

conformity higher in collective bc emph on strengthening relationships - emph on social norms

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20
Q

collectivist vs individualist food accumulation strategies

A

collective : growing agriculture, interdependent farming

indiv : fishing, hunting need more adventurous independent pple

21
Q

nsi pros

A

charity
pro-env behav ie compare u to ur neighbors - majority of ur neighbors conserve nrg mor efective than just objective protect the env statement

22
Q

nsi cons

A

follow misguided behav

eg student substance abuse - attitude on social norms is strongest predictor of whether they used drugs in past month

23
Q

how does social group assimilate

A

tries to convince nonconformist to agree w group otherwise ignored or rejected

24
Q

resist nsi by

A

1 be aware of social norms
2 ally
3 prosocial group conforming behav credits to use when u deviate from norm w/out harsh punishment

25
Q

where can isi and nsi be seen

A

body img
workplace
neg addictive behav like eating disorders

26
Q

what’s minority influence?

A

minority/few influence majority/many

27
Q

suffragette movement is an eg of what

A

voting rights for women - minority influence

28
Q

how can minority influence majority?

A

present views confidently, consistently, resists social pressures

29
Q

in what way can minority resonate w majority

A

introd new unexpected info -ISI!! causes majority to examine carefully & realizze its MERIT - private compliance

30
Q

can minority use nsi?

A

no bc majority doesnt care bout how minority views them

31
Q

how does majority influence?

A

NSI - more of a public compliance

32
Q

what’s compliance

A

change in behav in response to a request

33
Q

compliance techniques

A

door to door

foot in door

lowballing

34
Q

what’s door to door technique

A

ask large request likely to be rejected to make following smaller request more salient

35
Q

which norm does door to door invoke?

A

reciprocity norm - positive help from other obliges u to do same in return -
in this case, lowering size of request seems like doing u a favor lol

36
Q

door to door lasting?

A

short lived bc ppl learn ur patterns in subsequent requests

37
Q

whats foot in door technique

A

make one agree to small request to make more likely to agree to 2nd larger

38
Q

what does foot in door invoke

A

self perception - makes victim seem generous in 1st request to affect future behav & attitude

39
Q

foot in door lasting?

A

yes

40
Q

what’s lowballing

A

get victim to buy at low cost then incr price

- will tend to still buy at new higher price

41
Q

why does lowballing work?

A

1 decision feels irrevocable
2 cancelling induces feelings of disappointment - bc used to get excited over this purchase
3 price only slightly higher than others (exception +convenience)

42
Q

define obedience

A

conformity in resp to authority

43
Q

eg of social pressures of obedience

A

can lead to immoral actions - holocast, genocide- shows that ordinary pple subjected under xtreme pressures can do horrible things

44
Q

what does milgram’s exp demonstrate?

A

NSI made refusal to stop shocks difficult

45
Q

what affects conformity in milgram’s exp?

A

the more confederates who quit early - ezier it is for u to disobey too

46
Q

fitting context of nsi w milgrams exp

A

situation = ambguous > look to expert ie experimenter for guidance, but when experimenter left, obediene dropped

47
Q

what pushed ppts to continue shocks ?

A

1 conforming to initial wrong norm makes it difficult to switch - was a light shock at first then got worse - continued despite being inapplicable to current sit
2 self justification to reduce dissonance

48
Q

overall, why do pple obey?

A

bc of social situ, not be innate agressiveness/ inhumane