chap 7 conformity Flashcards
define conformity
change in behav due to influence of others
reasons for conforming?
1 informational social influence (isi)
2 normative social influence (nsi)
whats isi
need for info from others during ambiguous sit bc believ their interpretation is more correct
whats nsi
need to be accepted/liked
exp eg of isi
autokinetic effect: basic perception can be influenced by judgement of others, more ppl around, the more their opinions converge
isi can be either…
private compliance
or
public compliance
private compliance is when…
conform out of genuine belief they’re right - usually unaware of risk / conseq
public compliance is when…
conform outwardly/publicly w/out changing inner beliefs - dont wanna be rejected for being diff / social disapproval
isi inducing factors
ambiguous/confusing sit or crisis - natural to look at others on how they'll respond despite them not being rational either or others viewed as EXPERTS
cons of isi
other is misinformed
how to resists isi
a. rational problem solving - check other srcs
b. evaluate significance of their interpretation vs yours
c. sensible? against common sense + morals?
define nsi
conform to be liked / accepted,
avoid being rejected
nsi types
can be public compliance or private
nsi a result of compliance w
social norms
social norms are…
implicit or explicit rules of group for acceptable behav, values, beliefs
conformity + social approval: ash line - what happened and what type of compliance occured?
when sit unambiguous - no conformity ie majority pple answer ur same answer
but if not then u may change ur answer to fit theirs to not apear wrong- public compliance w/out private acceptance
predict liklihood of nsi: social impact theory
1 strength of relationship bw group members - r they important to YOU
2 immediacy - how close group is during influencing attempt
3 more # pple in ur side group to agree w u will decr conformity
group size in influencing conformity
4-5 majority against u usually peak conformity ie adding anymore doesnt incr conformity.
nsi: collectivist culture
conformity higher in collective bc emph on strengthening relationships - emph on social norms
collectivist vs individualist food accumulation strategies
collective : growing agriculture, interdependent farming
indiv : fishing, hunting need more adventurous independent pple
nsi pros
charity
pro-env behav ie compare u to ur neighbors - majority of ur neighbors conserve nrg mor efective than just objective protect the env statement
nsi cons
follow misguided behav
eg student substance abuse - attitude on social norms is strongest predictor of whether they used drugs in past month
how does social group assimilate
tries to convince nonconformist to agree w group otherwise ignored or rejected
resist nsi by
1 be aware of social norms
2 ally
3 prosocial group conforming behav credits to use when u deviate from norm w/out harsh punishment