case study 2 Flashcards
What is a product disruptor?
Innovation that represents a change in a product’s direction, business model or value proposition
What do hype cycles demonstrate?
How larger organisations get caught out & miss disruption cycles even though in many cases they seem them cover
What is disruption generally linked to?
Significant price reduction in disrupted product or service
What does disruption come from?
Least demanding customers first
What is moores law?
Over the history of computing hardware, the number of transistors in a dense integrated circuit doubles approximately every 2 yrs
Why does genome sequencing go against Moore’s law?
Cost is dropping at a rate substantially exceeding Moores law
What limits adoption?
Data storage - costs 60,000 dollars to store 4 wks of Illumina’s HiSeq X 10 output
Wht is the introduction of new Dx technologies very slow?
Pharma are extremely cautious for introduction of new technologies
What is digital pathology?
Using algorithms to diagnose pathology
What does digital pathology improve?
Current process of microscopic examination of biopsies through digitization & on-screen review
What are the 4 pillars of digital pathology?
Acquisition
Integration
data management
Interpretation
What is the Danaher Corp?
US conglomerate with 5 key business segments which is M&A driven
What must ePathology add to disrupt coventional practice?
Value to diagnostic process by driving verifiable productivity & quality of care
What are 6 key supporting market trends for ePathology
Growth in cancer incidence
Consolidation of US healthcare delivery
Growth of SaaS & PaaS
Access to electronic health records
Decreasing cost of data storage
Ongoing migration to apps & mobile computing
What are 3 key drivers for market growth?
- Increased penetration of DP into Academic Hospitals
- Adoption of DP into community hospitals driven by need for cost effective sharing for consultation
- Use of image analysis to reduce risk in complex diagnosis
