Behaviourist Approach Flashcards
Who founded it?
JB Watson
When was it founded?
1915
Classical conditioning
A learning process which builds up an association between 2 stimuli through repeated pairings.
Stimulus
An innate reflex response
Response
Any reaction in the presence of the stimulus
Neutral Stimulus
A stimulus which does not naturally produce a response
Unconditioned Stimulus
A stimulus which produces a reflex action
Unconditioned Response
A innate reflex response
Conditioned Stimulus
The stimulus which produces the learned response after an association has taken place
Conditioned Response
A learned response
Operant Conditioning
Encouraging a behaviour to happen again
Positive reinforcement
Increases likelihood of a response occurring because it involves a reward for the behaviour
Negative reinforcement
Increases the likelihood of a response occurring because it involves the removal of an unpleasant consequence
Punishment
Decreases the likelihood of a response occurring
Negative punishment
taking something admirable away
