bandura 1965 Flashcards
what was the study looking at?
the impacts of consequences and vicarious reinforcement on imitation
children who are rewarded will have highest imitation
what was the sample?
33 boys 33 girls
what age were the sample?
42-71 months
who served as role models?
2 adult males
who was the experimenter?
1 female
what was the general method?
ppt brought into a semi darkened room
experimenter said they had business to attend to so left the room
ppt seated in front of tv and watched a five minute film
how as the model viewed?
on a film
how long was the film
5 minutes
why did the experimenter leave?
had business to attend to
what happened in the film?
model walked up to bobo doll ordered it to go away
gave four modelled aggressive responses
including punching it in the nose and saying pow
repeated twice
how many modelled responses were there in the film?
4
who may times was the film routine repeated?
twice
what happened in the rewards condition?
second adult appeared with sweets and drinks
gave positive reinforcement
‘strong champion’
drinks 7up
what was said in the reward condition?
strong champion
what drinks were in the rewards condition?
7up
what happened in the punishment condition?
second adult wags finger at the model
i won’t tolerate this
model steps back and trips adult them begins to spank him
what happened after the video was viewed?
taken into experimental room that contained bobo dolls
experimenter left for 5 mins returned and left for another five minutes
behaviour recorded every five seconds
experimenter returned with stickers and fruit juice and asked them to show what model id and rewarded them for correct answers
who long did experimenter leave room for?
five mins returned and then left
when was behaviour recorded?
every five seconds
who observed the children>
two observers who were unaware of condition
when experimenter returned what did he do?
broght fruit juice and stickers asked them to show what the model did to bobo doll and rewarded for correct answers
what was found?
boys more imitative than girls
rearded model created more imitation
reinforcing conseqeunces has a significant effect on the responses
what was concluded?
reinforcing highly influenced imitation but more research is needed to identify other variables
