Attitude

Question 1

Attitude

Answer 1

A value aimed at an attitude object

Question 2

Attitudes …

Answer 2

Can be unstable
Are learned
Can be changed
Directed towards an attitude object
Cognitive thoughts
Emotional feelings
Behavioural responses

Question 3

Attitude formation

Answer 3

Socialisation- process where cultural values are learnt by associating with others.
We learn from significant others when the information is reinforced or repeated

Question 4

Triadic model

Answer 4

1) Cognitive – your beliefs, knowledge and thoughts, e.g. a belief in exercise benefits
2) Affective – your feelings or emotional responses, e.g. enjoying training
3) Behavioural – your actions or intended behaviour e.g. training three times a week

Question 5

Attitude change

Answer 5

Cognitive Dissonance

Persuasive Communication

Question 6

Cognitive dissonance

Answer 6

New information given to the performer to cause unease and motivate change
Dissonance means to create some conflict/ disharmony in the player
This is settled when attitudes are aligned and discomfort/ conflict resolved

Question 7

Persuasive communication

Answer 7

You can be talked around but it is hard if core beliefs are stable making people resilient to change
The message needs to be understood
New information should outweigh old beliefs allowing a change in attitude
The message should be given by someone of high status or a role model to have an effect
The individual may be resistant to change

Question 8

Changing attitudes

Answer 8

Persuasion from a ‘perceived expert’
Making it fun when training
Allowing early success
Using positive reinforcement and rewards
Pointing out the benefits of exercise
Using role models
Cognitive dissonance