ASCH experiment Flashcards
Procedure
123 male us undergrads
3 lines of different length
12/18 trials they gave the same incorrect answer
pps was second to last, 7 confederates
Findings
average conformity was 37%
25% never conformed
To avoid disapproval but privately trusted their own opinion
Conclusions
Individual difference
questions education
Variables affecting conformity
Group size
unanimity of the group
Difficulty of task
Group size
3 people- 30%
1/2 people- little to none
slowly increased
Unanimity of the group
Different wrong answer- 9%
Correct answer- 5.5%
Difficulty of task
When correct answer was less clear conformity increased
Lucas et al
Low self-efficiency was important- those with low- self efficiency conformed more on maths problems
Strengths
High control
Limitations
Perrin and Spenser- lacks ecological validity
Ethics
Artificial