Ads Flashcards

1
Q

To Grab people’s attention

A

توجه مردم رو جلب کردن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Adults are less receptive to attention-grabbing advertising messages

A

کمتر پذیرای پیام های تبلیغاتی جذاب میشن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Are receptive to new ideas

A

پذیرای …

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Advertising is Liable for children’s impulsive purchases

A

مسئول…

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Is Liable for…

Is liable to…

A

مسئول بودن…

احتمال داشتن…

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

Are Misguided to make a purchase

=Misled

A

گمراه شدن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Don’t be misguided by attractive messages of advertisements

A

گمراه شدن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Attention-grabbing advertising messages

A

جذاب

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Play down the importance of

A

نادیده گرفتن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Products that are likely to be valued by young consumers

A

جذاب

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Are susceptible to the effects of a commercial

A

در معرض تبلیغ

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Are more Concerned with a particular label and branded products

A

درگیر میشن با مارک

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Seldom talk into consideration the function and practical values of products

A

به ندرت در نظر میگیرن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Take … into consideration

A

در نظر گرفتن(توجه کردن)

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Have become an area of focus in these years

A

یه مساله مهمه

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Impact of advertising on children Have become an area of focus in these years

A

مساله مهمیه

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

Giving products on exaggerated account

A

بزرگنمایی

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

One of the features of ads is Giving products on exaggerated account

A

بزرگنمایی

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

Attribute

A

ویژگی

صفت

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Attributes should a good product have

A

صفت

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

Advertisers tend to stress those attributes of product that are likely to be valued by young consumers

A

ویژگی

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
22
Q

are misguided to make a purchase

A

گمراه میشن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
23
Q

Are less receptive to attention-grabbing advertising messages

A

کمتر پذیرا هستن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
24
Q

Play down to the importance of a.th

A

کم اهمیت جلوه دادن

Play up با اهمیت…

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
25
Q

Children are more concerned with branded products

A

درگیر میشن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
26
Q

They seldom take it into consideration the function and practical values of products

A

در نظر گرفتن

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
27
Q

Tend to those attributes of a product that are likely to be valued by young consumers

A

تاکید روی ویژگی

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
28
Q

Advertising is criticized on the grounds that it can manipulate consumers to…

A

مورد انتقاد قرار میگیره

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
29
Q

In this fast-changing world,job hopping is not a rare scene

A

تغییر مرتب کار

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
30
Q

Job hopping has practically become a way of life

A

اینقدر مهم شده که بر زندگیمون تاثیر گذاشته(تاثیر گذاره)

31
Q

It has practically become a way of life

A

شیوه تاثیر گذار

32
Q

Gone is the idea of spending four decades at one company

A

ایده فراموش شده

33
Q

Gone are the days when girls cook like their mothers

A

اون روزا فراموش شد، گذشت

34
Q

Jobholder

A

کارمند

35
Q

An important reason behind a jobholder’s motive for a new job is that…

A

Motive=انگیزه

36
Q

Career /job prospect

A

آینده شغلی موفق

Future success

37
Q

A Positive outlook

An optimistic outlook

A

نگرش مثبت

38
Q

Announced that there is going to be some downsizing of the workforce

A

تعدیل نیرو

39
Q

Has downsized its workforce by 30%

A

تعدیل نیرو تا ۳۰٪

40
Q

Made redundant

They were suddenly made redundant

A

نیروی تعدیل شده

41
Q

Intrinsic influence on job satisfaction

A

فاکتور های بیرونی موثر بر رضایت شغلی

Combination of intrinsic and extrinsic factors are necessary for job satisfaction

42
Q

Perk

A

مزایای شغلی

In addition to your wages

43
Q

Main elements

A

عوامل اصلی

44
Q

Perks of the job

A

مزایای شغل

45
Q

Positive self-image

A

تصویر از خود

46
Q

High turnover rate

A

درصد بالای فروش

47
Q

Distinguish inferior products from quality

A

محصولات کم کیفیت را از محصولات با کیفیت تشخیص بدهند

48
Q

Inferior health-care facilities

A

امکانات بهداشتی کم کیفیت

49
Q

An existing brand is vulnerable to any new entrant

A

برند موجود

برند تازه وارد

50
Q

Buy them straight away

A

فورا

51
Q

Turn shoppers into impulsive buyers

A

Turn into تبدیل کردن

52
Q

Dominate the market

A

چیره شدن به بازار

53
Q

It’s Dominated by

A

تحت تاثیر … هست

54
Q

Advertising is the main tool for soaring sales of some products and services

A

افزایش دادن

55
Q

The price of petrol has soared in recent weeks

A

افزایش یافت

56
Q

The advertisement was designed to target a mass audience

A

هدف قرار دادن

57
Q

Immediate positive outcome

A

نتیجه مثبت آنی

58
Q

Disregarding other solutions

A

صرفنظر از

Irrespective of

59
Q

Went straight to number one on the best-seller list

A

مقام اول در لیست پر فروش ها

60
Q

A Best-seller image for a newly-marketed product

A

یه تصویر از پر فروش بودن

یه محصول تازه وارد

61
Q

In the hope that they can become participants of a fad

A

شرکت کننده در یک مد

62
Q

Advertising Spurs them to do so

A

تبلیغات تشویقشون میکنه این کارو بکنن

چیزی احتیاج ندارن

63
Q

Spur

A

Encourage

64
Q

Stay alert to the influence advertising has on their decision making

A

هوشیار بودن

65
Q

To be Acquisitive

A

مال اندوز

66
Q

Live in materialistic society

A

مادی گرا

67
Q

Keep up with

A

سعی در رسیدن به کسی

چشم و هم چشمی

68
Q

Spend the whole of her lives keeping up with our neighbors

A

چشم و هم چشمی

69
Q

They are assessed with the idea of buying new things

A

درگیر بودن

70
Q

Consumer goods are desirable everywhere

A

کالاهای مصرفی

71
Q

The internal market for consumer goods

A

بازار داخلی

72
Q

Set out to create new markets

A

شروع کردن

73
Q

Gone are the days industrial goods were made to Last forever

A

دوام آوردن برای همیشه