Ad Format Options

Question 1

What is the benefit of Carousel Ads?

Answer 1

1. Display multiple products via video or photos. Each with their own unique link.
2. Display multiple features of a single product.
3. Explain a process over multiple images or videos.
4. Tell a story/narrative over multiple images or videos.

Question 2

What is the Ad Format type “Collections”?

Answer 2

Group of items that open into a full page Instant Experience

• Browse more products or learn about multiple features of a single product in a fast-loading Instant Experience.
• Only available for certain Ad Objectives: (Traffic, Catalog Sales, Store Traffic, Conversions)

Question 3

What is Instant Experience?

Answer 3

• A Full screen, fast-loading (mobile optimized) landing page immersion into seeing multiple products or multiple benefits of a single product.
• Can be added to all Ad Format Types

Question 4

Which ad type is basically a mobile-optimized landing page built in Ads Manager?

Answer 4

Instant Experience (which can be added into any Ad Format type.