8.2.2: How to find Good Research Participants Flashcards
Getting the Right Research Participants Video
https://www.springboard.com/workshops/ui-ux-design-career-track/learn#/curriculum/11540
Original Article Link
https://www.userinterviews.com/ux-research-field-guide-chapter/find-good-research-participants
What is the Goldilocks Method?
The best audience is representative of _______________
In the early stages of research, think ___________. Further along the process, ______________
existing users vs potential users
For usability studies, be aware that existing customers may ________________, making it harder for them to articulate their processes
Long-term users tend to ___________ and can even learn to _____________
What question should you ask yourself before recruiting non-users for a study?
Name the 4 most common categories for segmenting your ideal audience.
- de____
- ge______
3.
Rule of thumb: when in doubt, err on the side of going ______, rather than too ______
If you don’t have data or existing research to go on, use what resources you have to create ________
Carol Barnum of UX Firm on “defining your user personas”
“Depending on the size of the research budget, you should recruit participants from ________________
Tip: Don’t assume that your existing customer profile represents _____________
Extremes and mainstreams
https://www.designkit.org/methods/45
