3.3 categories of information for organisations Flashcards
what is knowledge management and creation as a category of information for organisations
used to share knowledge within the organisation and to aid the creation of new ideas. e.g. analysing market trends
what is a management information system (MIS) as a category of information for organisations
a computer based system providing an organisation with the tools to organise manage and evaluate departments within the organisation
what is marketing, promotion and sales as an information category for organisations
used to identify trends in order to market and promote products and services to increase sales
what is financial analysis and modelling as an information category for organisations
used to analyse financial information and build models of real world financial situations
what is contact management as an information category for organisations
provides quick access to account names and contact information.
what is decision making as a category of information for organisations
using available information to make an informed decision
what is internal and external communication as an information category for organisations
providing a form of communication to staff and customers
what is big data as an information category for organisations
any data too large or complex for traditional data analysis techniques to be used