3.3 Flashcards
1
Q
what did dance music develop into + what was it associated with?
A
- disco/club music
- young people + new fashion trends
2
Q
what did Rock music develop into, what was it ignored by + what did it challenge?
A
- prog rock
- ignored by radio/press
- challenged gender roles
3
Q
what event did Coca-Cola sponsor in 1978?
A
FIFA World Cup in Argentina
4
Q
which TV shows portrayed traditional views/values?
A
- the Waltons
- Little House on the Prairie
- General Hospital
-Dallas
5
Q
what was the annual average wage for NFL players in 1970 + 1980?
A
1970 - $23,000
1980 - $75,000
6
Q
what movies dealt with the war in Vietnam?
A
- the Deer Hunter
- Coming Home
- Apocalypse Now
7
Q
why was Roots significant?
A
- dealt with American slavery
- appeared in the U.S curriculum
8
Q
what was the TV audience + ad cost in the 1973 Super Bowl compared to the 1980 Super Bowl?
A
1973:
- TV audience = 53 mil
- ad cost = $88,000
1980:
- TV audience = 76 mil
- ad cost = $222,000
9
Q
what did Motown develop into?
A
Should funk
10
Q
where was Motown shown + what was it associated with?
A
- on TV - became mainstream + helped desegregation
- African American culture
11
Q
who was Peter Rozelle + what did he do in 1962?
A
- commissioner of NFL in 1960
- negotiated $9.3 mil TV deal with CBS
