2C - Lawrence and Nohria's Four Drive Theory

Question 1

The Four Drive Theory

Answer 1

Is a motivational theory that suggests that people strive to balance four fundamental desires
Desires to:
- acquire
- bond
- learn
- defend

Manager:
- motivate employees
- create an environment that enhances the best of their ability

Question 2

Drive to Aquire

Answer 2

Is the desire to achieve rewards and high status
Employees:
- receive financial/non-financial rewards

Managers:
- rewards employees

Question 3

Drive to Bond

Answer 3

Is the desire to participate in social interactions and feel a sense of belonging
Employees:
- engage in social activities
- develop positive relationships

Manager:
- introducing recreational team bonding activities
- encouraging group work
- celebrating employee milestones/birthdays
- holding social events regularly

Question 4

Drive to Learn

Answer 4

Is the desire to gain knowledge, skills, and experience
Manager:
- facilitating internal and external work-related training courses
- adopting a mentoring system between junior and senior employees
- regularly rotating the types of tasks assigned to employees
- sponsoring employees to pursue further education and qualifications
- assigning challenging work tasks to employees to broaden their range of skills

Question 5

Drive to Defend

Answer 5

Is the desire to protect personal security as well as the values of the business
Business
- developing a vision that employees agree with
- implementing policies using employee input
- ensuring that managers represent business values
- building trust by supporting and collaborating with employees
- facilitating transparent communication between managers and employees
- implementing job contracts so that employees understand ao that employees understand their work responsibilities and requirements