1.Asch’s Conformity Research

Question 1

What is Asch’s aim of the study?

Answer 1

To investigate the effects of majorities opinion on individual judgement

Question 2

Method?

Answer 2

Lab experiment

Question 3

Sample?

Answer 3

123 male American students

Question 4

Ppts we’re placed into groups with how many confeds?

Answer 4

7-9

Question 5

Ppts we’re shown two white cards with what on?

Answer 5

One card: standard line ‘x’
Another card: comparison lines ‘A,B,C’

Question 6

One of the comparison lines was the ____ _____ as the standard line ‘x’ and the other two were _______ _____

Answer 6

same length
clearly wrong

Question 7

What was ppts asked to do?

Answer 7

Asked to say which line A,B,C was the same in length to line X

Question 8

Ppts we’re always asked ____ or ______ __ ____

Answer 8

last or second to last

Question 9

On 12/18 trials…

Answer 9

confeds gave identical wrong answers

Question 10

Main finding

Answer 10

ppts gave the wrong answer 37% of the time when a confed was present

Question 11

Post experiment interviews found

Answer 11

ppts conformed publicly during the experiment but not privately because they thought the confeds we’re wrong but wanted to avoid ridicule

Question 12

Conclusion

Answer 12

Supports NSI as ppts conformed publicly but not privately to be accepted by the group