1.10 Social Influence | Social Influence and Social Change Flashcards
1
Q
What are the six aspects of minority influence that lead to social change?
A
- Drawing attention
- Consistency
- Deeper processing
- Augmentation Priniciple
- The snowball effect
- Social cryptoamnesia
2
Q
How can conformity lead to social change?
A
Presence of a dissenter
NSI
3
Q
Give an example for dissenter.
A
Protests show non-conformity and dissenter
4
Q
Give an example for NSI.
A
posters about recycling which say that bin it - others do
5
Q
How can obedience lead to social change?
A
- Not obeying an authority - 65% to 10%
- Gradual Commitment - Zimbardo small instruction obeyed more difficult to resist a bigger one
6
Q
Give examples.
A
Sam in CS
Spotify subscriptions
7
Q
What is social change?
A
This occurs when societies instead of individuals adopt new attitudes, beliefs and ways of doing things
8
Q
What is social influence?
A
The process by which individuals and groups change each others attitudes and behaviours
