Woman Magazine Flashcards
On The FC what does the Central image reflect?
Typical 1960s housewife- minimal makeup, practical hairstyle.
On The FC what is the Housestyle?
Masthead very feminine, bold and clear.
On The FC what are the visual codes?
Smiling, healthy, positive.
On The FC what can you say about the colour?
The Pastel colours evoke openness and relaxation.
On The FC what can you say about the Print and technical codes?
Medium close up shot, jutting collar bones suggest ideas about body image.
On The FC what can you say about the “Seven Star Improvements for you Kitchen”?
Sibilance, ‘star’ suggests best content, domesticity.
On The FC what can you say about “British Women have a special type of magic”?
Pull quote from Alfred Hitchcock, famous film director and producer.
On The FC what can you say about “World’s Greatest Weekly for Women”
Alliteration, enforces target audience.
On The FC what can you say about the “lingerie goes lively”?
Alliteration, need to please husbands.
In the “Are You an A-Level Beauty?” article what can you say about the headline?
Rhetorical question, historical context women had little education.
In the “Are You an A-Level Beauty?” article what can you say about the images?
All white women.
In the “Are You an A-Level Beauty?” article what can you say about the Layout?
Set up like a game, suggests knowing makeup is vital for women.
In the “Are You an A-Level Beauty?” article quote some of the repetition of ellipsis?
“Ever tried…”, “Do you know…,”, “Ever used…”
In the Breeze Ad what can you say about the Central image?
Glamourised and sexualised, unrealistic, white woman, blowing a kiss- semiotics.
In the Breeze Ad what can you say about the Print and technical codes?
Medium Shot, shows body, uses erotic imagery to sell product.
