Daily Mirror- American Election Flashcards

1
Q

What sort of newspaper is the DM?

A

National mid market Tabloid

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2
Q

When was the DM established?

A

1903

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3
Q

Who is the DM aimed at?

A

Working Class

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4
Q

What is the political stance of the DM?

A

Left-wing

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5
Q

What date was the set edition published?

A

10th november 2016

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6
Q

What did the set text follow?

A

Unprecedented high profile American election campaign, won by Trump- 70 famous for US Apprentice.

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7
Q

What was the DM’s response to the result?

A

Unequivocally oppositional- viewed trump as ill suited to high power.

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8
Q

What did Trump achieve?

A

One of the most improbable political victories in modern US history.

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9
Q

What were some negatives about Trump?

A

Series of controversies, extreme policies 9criticism from both sides of political spectrum), record of racist and sexist behaviour, lack of political experience.

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10
Q

What is assumed of the contemporary audience?

A

Familiar with codes and conventions of tabloid newspapers and sensational mode of address these newspapers present.

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11
Q

What draws the reader’s attention to the front page?

A

Use of American iconography in subverted image of Statue of Liberty.

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12
Q

What is the Statue of Liberty doing?

A

Weeping into her hands- creates meaning for audience.

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13
Q

What does the weeping liberty do?

A

Connotes despair.

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14
Q

What do the black clouds in the background do?

A

Foreshadowing future events.

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15
Q

What juxtaposes the main image?

A

The Bold headline “What have they done?”

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16
Q

What does the headline do?

A

Positions American voters as to blame for trump’s victory.

17
Q

What does the bold headline at the top of the page do?

A

“It’s President Trump…” ellipsis suggests foreshadowing.

18
Q

What does the Article “America’s Brexit” do?

A

Likens the US election outcome to Brexit- highlighting immigration concerns and loss of jobs as central to voters’ decision to vote for him.

19
Q

What is the juxtaposition between on the “America’s Brexit” article?

A

trump supporters rejoicing alongside breakdown of voting according to demographics highlights paper’s view election was “whitewash”- white mc voters responsible for Trump win.

20
Q

How do you apply Barthes?

A

American iconography on FC + colours of US flag in article = cultural sig for reader who can create meaning from associations of ^ signs.

21
Q

How do you apply Strauss?

A

Pronoun “they” on FC headline = binary opposition of “us” and “them” = blame on Americans for his win.

22
Q

What do the Trump supporter’s in the article demonstrate?

A

Patriotic codes of dress (red, white, blue clothing dominates with one man in stars and stripes suit).

23
Q

What does the body language of the men in the article suggest?

A

Jubilation and support, woman boxing gloves = battle to win.

24
Q

How are Trump + Clinton represented in smaller articles?

A

Clinton- calm and composed.

Trump- aggressive and determined.

25
What are the people like featured on the pages?
White, predominantly male- indicative of newspaper's suggestion the Trump's supporters fall into demographic. Marginalises other social groups.
26
How is the representation of Trump and his supporters constructed?
media language to create meaning- use of signs suggests Trump and supporters belong to specific cultural group- white MC men.
27
What was created in 1989 and by who?
Image of weeping Statue of Liberty by British Artist Gee Vaucher.
28
What is the Liberty art been previously used for?
Homage to Punk Art of the 1970s, known for its anti-establishment messages.
29
What does the Liberty image do for the newspaper?
Takes iconographic symbol of American idealism and opportunity and subverts it- challenging established beliefs to suit their political agenda.