Daily Mirror- American Election Flashcards

1
Q

What sort of newspaper is the DM?

A

National mid market Tabloid

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2
Q

When was the DM established?

A

1903

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3
Q

Who is the DM aimed at?

A

Working Class

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4
Q

What is the political stance of the DM?

A

Left-wing

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5
Q

What date was the set edition published?

A

10th november 2016

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6
Q

What did the set text follow?

A

Unprecedented high profile American election campaign, won by Trump- 70 famous for US Apprentice.

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7
Q

What was the DM’s response to the result?

A

Unequivocally oppositional- viewed trump as ill suited to high power.

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8
Q

What did Trump achieve?

A

One of the most improbable political victories in modern US history.

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9
Q

What were some negatives about Trump?

A

Series of controversies, extreme policies 9criticism from both sides of political spectrum), record of racist and sexist behaviour, lack of political experience.

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10
Q

What is assumed of the contemporary audience?

A

Familiar with codes and conventions of tabloid newspapers and sensational mode of address these newspapers present.

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11
Q

What draws the reader’s attention to the front page?

A

Use of American iconography in subverted image of Statue of Liberty.

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12
Q

What is the Statue of Liberty doing?

A

Weeping into her hands- creates meaning for audience.

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13
Q

What does the weeping liberty do?

A

Connotes despair.

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14
Q

What do the black clouds in the background do?

A

Foreshadowing future events.

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15
Q

What juxtaposes the main image?

A

The Bold headline “What have they done?”

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16
Q

What does the headline do?

A

Positions American voters as to blame for trump’s victory.

17
Q

What does the bold headline at the top of the page do?

A

“It’s President Trump…” ellipsis suggests foreshadowing.

18
Q

What does the Article “America’s Brexit” do?

A

Likens the US election outcome to Brexit- highlighting immigration concerns and loss of jobs as central to voters’ decision to vote for him.

19
Q

What is the juxtaposition between on the “America’s Brexit” article?

A

trump supporters rejoicing alongside breakdown of voting according to demographics highlights paper’s view election was “whitewash”- white mc voters responsible for Trump win.

20
Q

How do you apply Barthes?

A

American iconography on FC + colours of US flag in article = cultural sig for reader who can create meaning from associations of ^ signs.

21
Q

How do you apply Strauss?

A

Pronoun “they” on FC headline = binary opposition of “us” and “them” = blame on Americans for his win.

22
Q

What do the Trump supporter’s in the article demonstrate?

A

Patriotic codes of dress (red, white, blue clothing dominates with one man in stars and stripes suit).

23
Q

What does the body language of the men in the article suggest?

A

Jubilation and support, woman boxing gloves = battle to win.

24
Q

How are Trump + Clinton represented in smaller articles?

A

Clinton- calm and composed.

Trump- aggressive and determined.

25
Q

What are the people like featured on the pages?

A

White, predominantly male- indicative of newspaper’s suggestion the Trump’s supporters fall into demographic.
Marginalises other social groups.

26
Q

How is the representation of Trump and his supporters constructed?

A

media language to create meaning- use of signs suggests Trump and supporters belong to specific cultural group- white MC men.

27
Q

What was created in 1989 and by who?

A

Image of weeping Statue of Liberty by British Artist Gee Vaucher.

28
Q

What is the Liberty art been previously used for?

A

Homage to Punk Art of the 1970s, known for its anti-establishment messages.

29
Q

What does the Liberty image do for the newspaper?

A

Takes iconographic symbol of American idealism and opportunity and subverts it- challenging established beliefs to suit their political agenda.