Week 6 - Planning Data Collection and Analysis Flashcards
1
Q
how is quantitative data collected
A
variables are assigned a numeric value that reflects category or amount
2
Q
what are the four levels of quantitative data
A
- Nominal
- Ordinal
- Interval
- Ratio
3
Q
what is the purpose of gathering quantitative data
A
To gather:
- behaviours
- thoughts
- opinions
- attitudes
- emotions
4
Q
list data collection approaches
A
- standardised tests/ performance measures
- contextualised/environment assessment
- focus groups
- biometric measures
- document/record interviews
- observation
- interviews
- surveys/self report measures
5
Q
how is a pre test different to a pilot test
A
Pilot tests use a representative sample to identify challenges in execution of survey. Pre test is to purely test the wording and understanding of questions