week 23 Flashcards
In Social Psychology, the relationship between people and the situation is considered to be:
dynamic
Belief system that emphasizes the duties and obligations that each person has toward others.
Collectivism
A pattern of shared meaning and behavior among a group of people that is passed from one generation to the next.
Culture
Belief system that exalts freedom, independence, and individual choice as high values.
Individualism
The joint influence of person variables and situational variables.
Person-situation interaction
The study of how people think about the social world.
Social cognition
The process through which other people change our thoughts, feelings, and behaviors and through which we change theirs.
Social influence
The study of how our social behavior both influences and is influenced by the activities of our brain.
Social neuroscience
The ways of thinking, feeling, or behaving that are shared by group members and perceived by them as appropriate
Social norms
The people with whom we interact every day
Social situation
The perception or actuality that we have a social network that can help us in times of need and provide us with a variety of useful resources
Social support
Attitudes are:
an evaluation of something
“I love dogs!” This statement demonstrates which component of attitudes?
Affective
Jo has a positive attitude toward getting up early to exercise. Even though this attitude is positive, based on the Theory of Planned Behaviour, unless Jo also has the following, they are less likely to follow through on getting up early to exercise.
intentions
Persuasive communicators may have the following characteristics, except:
they speak slowly
____________ message processing is associated with long lasting attitude change.
Thoughtful
_____________: giving people a chance to develop a resistance to persuasion by reminding them that they might someday receive a persuasive message
forewarning
___________: building up defenses against persuasion by mildly attacking the attitude position
inoculation
A psychological tendency that is expressed by evaluating a particular entity with some degree of favor or disfavor.
Attitude
The importance of an attitude, as assessed by how quickly it comes to mind
Attitude strength
Perceived as trustworthy because they know a lot about the product they are selling
Expert communicators
Those who tend to attempt to blend into the social situation in order to be liked
High self-monitors
Those who are less likely to attempt to blend into the social situation in order to be liked
Low self-monitors
Occurs when a message, such as an advertisement or another image of a brand, is presented to the consumer without the person being aware that a message has been presented
Subliminal advertising