Vogue And The Big Issue

Question 1

Who owns Vogue?

Answer 1

Conde Nast a large mainstream publisher

Question 2

First published in

Answer 2

1916

Question 3

Usual price of the magazine

Answer 3

£3.99

Question 4

Target audience

Answer 4

18-50 year old females interested in fashion

Question 5

Number of copies sold in the 1960s

Answer 5

12 Million, post war period was a popular time for woman’s magazines

Question 6

Actress who appeared on the front cover?

Answer 6

Sophia Loren

Question 7

Shelia Black claims about female finances

Answer 7

“buy what they want and leave the rest in the bank”

Question 8

Imperial Leather advert telling woman what they want?

Answer 8

“You want skin that feels soft” - Imperative (Command)

Question 9

Idealised image of a woman in the imperial Leather advert?

Answer 9

Nurturing a young child, full focus on the child.

Question 10

Cultivation Theory - Gerbner

Answer 10

Theory that states repeated patterns of representation shape how people perceive them

Question 11

When was this issue of Vogue published?

Answer 11

July 1965

Question 12

What type of language is used in Vogue?

Answer 12

Flowery: “simply romantic white”
Declarative: “Dip the brush in bottle”

Question 13

How often is Vogue published?

Answer 13

Published Monthly

Question 14

Vogue cover photo

Answer 14

Close up of Sophia Loren with a headscarf and jewels, jewel earrings, make up that accentuates her eyes.

She appears as a mysterious Arabian wonder, despite the fact she is Italian.