Vocab - Typography (Strand 3)

Question 1

Typography

Answer 1

Is the art and technique of arranging type to make written language legible, readable, and appealing when displayed.

Question 2

Typeface

Answer 2

Is a set of characters of the same design. These characters include letters, numbers, punctuation marks, and symbols. Some popular typefaces include Arial, Helvetica, Times, and Verdana.

Question 3

Font Family

Answer 3

is a set of fonts that have a common design but differ from each other in style such as the weight (light, normal, bold, semi-bold, etc.) and the slant (roman or upright, italic and oblique).

Question 4

Normal, Italic Bold

Answer 4

Is the three basic categories of type styles.

Question 5

Bold

Answer 5

Is a style of font that is darker and heavier than normal.

Question 6

Italic

Answer 6

Is a style of font that slants the letters evenly to the right.

Question 7

Serif

Answer 7

Is the little extra stroke found at the end of main vertical and horizontal strokes of some letters.

Question 8

San-serif

Answer 8

Is the typeface without serifs.

Question 9

Script

Answer 9

Is the replication of calligraphic styles of writing

Question 10

Decorative

Answer 10

Also known as Ornamental or Display fonts. These fonts are primarily used for posters, headings and other large eye-catching designs. Would not be used in a tradition paragraph form.

Question 11

Leading

Answer 11

Is the vertical space between each line of type.

Question 12

Tracking

Answer 12

Is the space between characters.

Question 13

Kerning

Answer 13

Is the spacing of all characters and is applied evenly.

Question 14

Point Size

Answer 14

Is the height measurement of a font.

Question 15

Left Alignment

Answer 15

Text aligned to the left side of a boundary or margin of a document.

Question 16

Right Alignment

Answer 16

Text aligned to the right side of a boundary or margin of a document.

Question 17

Center Alignment

Answer 17

Text aligned to the center of a boundary or margins of a document.

Question 18

Justified Alignment

Answer 18

Text aligned evenly to both sides of a boundary or margin of a document.