unit 7 core competencies Flashcards

1
Q

core competency

A

set of activities or skills a business performs better than others

if it has this likely to establish a competitive advantage

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2
Q

examples of core competencies

A

innovation

customer service

successful marketing techqniques

high quality

cause of sheer size of org got buying power to reduce costs and therfore prices

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3
Q

what did prohalad and hamel say

A

if funcitons arent regrded as core competences they should be outsourced

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4
Q

importance/benefits or core comp

A

can lead to brand loyalty

help achieve addded value

lower PED

if able to obtain patent and copyright then rivals will be unable to replicate therefore canno compete

increase sales

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5
Q

what are important consideratinos for core copetence

A

dynamic nature of busienss

problems/risk of outsouricng

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6
Q

explain considerations CC - dynamic nature of bs

A

hard to maintain them overtime due to dynaimc nature of busienss

as always gonna be tele

techno changes
economic changes
legal changes
envirnoemtal changes

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7
Q

explain considerations CC - problems/ris of outsourcing

A

if follow advice you undertake limitaitons of outsouticn

quaity issues
ethical issues
overliance on an external provider

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