Unit 3 - Chapter 9.1-9.4 Flashcards
nomination
a party’s official endorsement of a candidate for office
campaign strategy
the master game plan a candidate lays out to raise money, garner media attention, and win supporters in a campaign for political office
the main goal of the presidential nomination game is to ___.
win the support of a majority of delegates at your convention to get nomination (question I missed on the quiz)
national party convention
the supreme power within each of the parties, which functions to formally select presidential and vice presidential candidates and to write the party platform
McGovern-Fraser Commission
formed in 1968 in response to demands for reform by minority groups and others who sought better representation, started delegate state primaries people can vote in for Democrats (Republicans quickly followed)
superdelegates
Democratic party only, people who are awarded automatic slots as delegates based on the office they currently hold, used to be able to overturn people’s candidate but hold much less power now
invisible primary
the wooing of support from major elected officials, top fundraisers, and skilled political aides, often behind the scenes
caucus
for both parties, voters show up at a fixed time and attend an open meeting lasting 1-2 hours to express their presidential preference (less ppl show bc of time commitment, so are more left/right leaning)
presidential primaries
state’s voters go to express their preference for a party’s nominee for president, states’ delegates vote at electoral college based on this
frontloading
recent tendency of states to hold primaries early in the calendar in order to capitalize on media attention (like New Hampshire)
complaints against US style of campaigning (5 things)
too much attention goes to early primaries, cost way too much money, primary participation isn’t representative, hard to take time off to campaign, media plays too big a role
party platform
the party’s statement of its goals and policies for the next four years at the party’s national convention (also event where pres. nominee is announced)
direct mail
information and requests for money addressed specifically to huge lists of people who have supported candidates with similar views in the past
the main budget for a campaign is used for __.
advertising/commercials
campaign contributions
donations made directly to a candidate or party that must be reported to the Federal Election Commission