Types Of Survey Flashcards
The entire population is involved in the survey
Total population survey
Only a sample or portion of the population is involved in the survey
Sample survey
The investigators research in the attitudes and behaviours of different groups of people
Social survey
Used to gather data for and about schools and to assess education achievement and education itself
School survey
Used to gauge the reactions of people towards certain issues or persons
Public opinion survey
The respondents are asked if they are voting for a certain candidate in an election
Poll survey
Aimed at finding out what kinds of people purchase which products and how packaging, advertising and displaying affect buying, prices and so on.
Market survey
The researcher looks back to see what has been accomplished and with a critical eye, evaluates the result whether they are satisfactory or not, with the end in view of making improvements
Evaluation survey
The results from two different groups, techniques or procedures are compared.
Comparative survey
Data are collected over a period of weeks, months or even years but the period should be less than 5 years
Short-term survey
A survey conducted for more than five years
Long-term survey
Almost the same as long-term survey. The practice of economists to use time series analysis in which they compare data collected at present with data collected sometime in the past.
Longitudinal survey
Several groups in various stages of involvement are studied simultaneously, for example studying the effect of smoking for a period of 20 years
Cross-sectional survey
This provides information on the general duties and responsibilities of workers…
Job analysis survey
Provides information on the various aspects of community like health, employment, education…
Community survey
A study that shows the relationship between two or more variables that is, how variables vary with another.
Correlation study
Original; first-hand, more valid information
Primary data
Ex of primary data
Journal, diary,
Second-hand data, available from other sources, provide essential background and clarify research problems
Easily accessible, inexpensive, immediately available
Secondary data
Ex of secondary data
Books, internet, articles
Statistical test that examines whether the population means of two samples greatly differ from one another
T-test
Statistical method commonly used where a comparison is to be made between more than two population means
Analysis of Variance (ANOVA)
