types of data Flashcards

1
Q

qualitative ?

A

quality of data, deals with descriptions, data that is observed not measured.

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2
Q

strength and weakness of qualitative ?

A

strength = detailed info
weakness = difficult to analyse and draw conclusions

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3
Q

quantitative ?

A

quantity, deals with numbers, data that can be measured.

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4
Q

strength and weakness of quantitive ?

A

strength = easy to analyse
weakness = could lead to data being oversimplified

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5
Q

primary data ?

A

observed first hand by researcher

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6
Q

strength and weakness pf primary ?

A

strength = deigned by researcher so aims and hypothesis fits the aims and conditions of the study
weakness = research can be time consuming to design

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7
Q

secondary ?

A

data collected from another piece of research

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8
Q

strength and weakness of secondary ?

A

strength = simpler to access to someone else’s research
weakness = researcher may not be able to find researcher that is needed

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