Tri-component model of attitudes Flashcards
1
Q
Tri-component model of attitudes
A
an explanation of attitudes, in terms of three related components — affective, behavioural and cognitive — that comprise any attitude
2
Q
Affective component
A
in the tricomponent model, the emotional reaction or feeling an individual has towards an object, person, group, event or issue
3
Q
Behavioural component
A
in the tricomponent model of attitudes, the way in which an attitude is expressed through our actions (or how we might behave should the opportunity arise)
4
Q
Cognitive component
A
in the tricomponent model, the beliefs an individual has about an object, person, group, event or issue