Theory Flashcards
Organization Communication
A communication domain
-communication among people in orgs
Human communication
A domain of communication
- groups (team dynamics)
- across cultures
- with body language (intrapersonal)
- with others (interpersonal)
Strategic Communication
A Communication Domain
- Goal-driven communication
- Boundary Spanning (communication through organization) can you give an example?
Communication
Creating shared meaning:
Through verbal/nonverbal transaction
Instructing shared reality
-Inform, Educate, Persuade, Bias for Action
Theory
- abstraction
- describes, explains, predicts behavior
- explains naturally occurring phenomenon
- educated guess about how something works
- predicts future outcome
Model
- Representation of some phenomenon (ex. Video games/movies/monopoly)
- explains how something works/shows interrelationships among parts
5 Perspectives of Communication Theory
1) Theories of Rhetoric
2) Transmission Theories
3) Interaction Theory
4) Transactional Theory
5) Psychological Theory
Linear Model of Communication
Assumes all messages involve conscious encoding
Transactional Model of Communication
Communicators create and interpret messages within
Transmitter(Encoder)
Sender consciously attaches meaning to symbols from feeling and ideas creating the message
Channel
The medium
Noise-may prevent message from reaching receiver accurately
Receiver (Decoder)
Interprets and creates understanding of message
Goal
Intention of communication
Symbols
Any word, number, gesture, object, or other cue (verbal or nonverbal) that has associated with it on our language community a conventional meaning.
Corporate Communication
- external communication (branding image and reputation)
- internal communication (keeping employees informed and company vision)