The Times facts Flashcards
Issue date
March 13th 2019
Political bias
Apolitical/right-wing
Readership
ABC1, over 35 and liberal/right-wing
Year it began
1875
Format
Quality press
Production
News Corp
Key reference 1 - Theresa May on the cover
The central image is a close-up photograph of Theresa May looking distraught. She has a pained facial expression and dark rings under her eyes which denote high emotions and possible lack of sleep. The headline anchors this by making the defeat of her Brexit proposals into something more personal and emotional than political and factual. This is an attempt to narrate what is a quite ‘dry’ story.
Key reference 2 - Puff box
Most of the print is black on white, which connotes the seriousness of the content. The fashion feature ‘puff box’ at the top of the page is in a paler, pastel colour that is more feminine and also less serious.
Key reference 3 - Navigation bar on the website
Lucy Worsley – historical documentarist of the royal family The royals – popular upper-class family – known to the target audience
Representation - the cover photo
The photograph could be interpreted as representing May as a stereotypical woman: emotional, vulnerable and easily upset. However, the ‘candid’ (almost invasive) framing of the photo also suggests she is
allowing her feelings to show in private, whereas in public she is more controlled