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Creative I-Media > The Media Industry > Flashcards

The Media Industry Flashcards

1
Q

What are the four traditional media sectors?

A
  • Film
  • Television
  • Radio
  • Print publishing
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2
Q

What is traditional media?

A

Content distributed through well-established channels.

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3
Q

How has film evolved over time?

A
  • Technological advancements
  • Distribution has expanded from theatres to videotapes, DVDs, and streaming services.
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4
Q

What are the Technological advancement in Film?

A
  • Coloured Videos
  • Recorded Audio
  • 3D
  • CGI
  • Ultra HD
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5
Q

What is a challenge facing the film industry?

A

The rise of streaming has sparked concerns among film professionals about the potential decline of the cinema experience.

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6
Q

What are some characteristics of television?

A
  • Features shows filmed on location or in studios.
  • Shows are typically shorter than movies.
  • Releases content on a regular schedule.
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7
Q

How has television evolved over time?

A
  • Evolved from black and white to colour, then to satellite
  • Digital broadcasting offering diverse content and high definition quality.
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8
Q

What is radio?

A

Audio Based Form of content

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9
Q

Examples of what Radio broadcasts?

A
  • Music
  • Talk shows
  • Weather Updates
  • Sports through airwaves
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10
Q

How has radio evolved?

A
  • Adapted to digital technology, offering improved audio quality
  • To stay relevant, radio stations have become multi-platform businesses producing video content, live recorded streams, and on-demand podcasts alongside traditional broadcasts.
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11
Q

What is print publishing?

A

The oldest form of media

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12
Q

Examples of Print Publishing?

A
  • Books
  • Newspapers
  • Magazines
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13
Q

Who are Print produced by?

A
  • Writers
  • Editors
  • Self-publishing authors
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14
Q

How has print publishing evolved?

A
  • ## Evolved with accessible home printers and large-scale high-definition color printing.
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15
Q

How does Print evolve when it comes to adapting to challenges from digital technology?

A

Publishers now offer digital content through websites, monthly subscriptions, and eBooks.

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16
Q

What are Animators?

A

Create animations for:
- TV
- Films
- Video Games

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17
Q

In what stage of production do animators primarily work?

A

Production

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18
Q

What do content creators do?

A

Produce digital content primarily for social media such as:
- Vlogs
- Podcasts
- Images

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19
Q

What are the three stages of production that content creators work in?

A
  • Pre-production - Research trends and develop ideas
  • Production - Create engaging content
  • Post-production - Handle editing, review, export, and uploading
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20
Q

What do copywriters do?

A

They write marketing and advertising texts for various media

21
Q

What do illustrators and graphic artists do?

A

They create visual images for various media using computer software or traditional methods

22
Q

What do photographers do

A

They capture images for clients and businesses

23
Q

What do scriptwriters do?

A

They craft scripts for various media

24
Q

What do web designers do?

A

They plan and design websites

25
Q

What are the common responsibilities of senior staff in media?

A

Overseeing and managing projects, managing others more than creative or technical tasks

26
Q

What is the role of a campaign manager?

A

Creates, coordinates, and runs marketing campaigns, often focusing on social media

27
Q

What does a campaign manager do during pre-production?

A

Collaborates with the marketing team and directors

28
Q

What are examples of what campaign managers do during pre-production?

A
  • Budget goals and product launches
  • Researches trends
  • Generates ideas
  • Oversees content creation to boost engagement
29
Q

What are the responsibilities of a campaign manager during production?

A
  • Delegates tasks to content creators and copywriters
  • Ensures alignment with business objectives
30
Q

What does a campaign manager do during post-production?

A
  • Monitors campaign performance
  • Analyzes data
  • Makes necessary adjustments to optimize results
31
Q

What is the role of a creative director?

A

Leads a team to develop a vision for a brand

32
Q

What is an example of a team creative directors lead?

A
  • Artists
  • Copywriters
  • Content Creators
33
Q

What are the responsibilities of a creative director during pre-production?

A
  • Discusses brand identity, target audiences, and budget in meetings
  • Devises a strategy
  • Pitches ideas to senior staff
  • Delegates content creation to the production team
34
Q

What does a creative director do during production?

A

Monitors the progress of the production team

35
Q

What are the responsibilities of a creative director during post-production?

A
  • Oversees, proofreads, and approves all materials for advertising and marketing
  • Ensures alignment with the brand’s design goals
36
Q

What is the role of a director?

A

Oversees the filming and production of TV shows and films

37
Q

What are the responsibilities of a director during pre-production?

A

Plans by
- Reading scripts
- Electing actors
- Researching locations
- Outlining scene shots

38
Q

What does a director do during production?

A
  • Guides camera operators, audio technicians, and actors
  • Coordinates the crew for successful recording
39
Q

What are the responsibilities of a director during post-production?

A
  • Provides notes and guidance to video editors
  • Ensures the final product aligns with their vision
40
Q

What is the role of an editor?

A

Oversees written content for media businesses, including:
- Print
- Digital publishing

41
Q

What does an editor do during pre-production?

A
  • Researches
  • Plans stories
  • Assigns projects to writers
42
Q

What are the responsibilities of an editor during production?

A

Allocates space for:
- articles
- Illustrations
- Ads

43
Q

What does an editor do during post-production?

A

Proofreads, reviews, and edits content;
approves the final product before publishing

44
Q

What is the role of a production manager?

A

Oversees media production, such as TV programs and films

45
Q

What does a production manager do during pre-production?

A

Creates:
- Budgets
- Cast call sheets
- Timelines

46
Q

What are the responsibilities of a production manager during production?

A

Collaborates closely with production staff to provide support throughout the process

47
Q

What are the common responsibilities of a camera operator?

A
  • Captures video for media products like TV shows, films, and social media.
  • Assembles and sets up equipment during production.
48
Q

What is the role of a games programmer or developer?

A
  • Creates playable video games by writing code during production
  • They work in teams for larger projects or handle multiple tasks in indie studios
49
Q
A

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