The Daily Mirror and The Times Flashcards

1
Q

broadsheet/ national newspapers:

A

-developed in the 18th century.
-large in size.
-serious and hard news.
-well educated people understand this
newspaper.
-high ration of text compared to images.
-formal language.
-typically appeal to middle class audiences

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2
Q

tabloid newspapers

A

developed in the late 19th century and became very popular with audiences within the the early 20th century.
they have soft news and focus on entertainment, gossip and humour.
smaller in size, high ratio of images to text and have simple, informal language.
typically appeal to working/lower class readers.

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3
Q

what is the average daily circulation for the daily mirror?

A

451,000 per issue

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4
Q

who is the daily mirror owned by

A

Reach plc

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5
Q

what is the target audience for the daily mirror?

A

C2DE:
-the mainstream
-strugglers
-the resigned

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6
Q

what are the dominant news values for the daily mirror?

A

-proximity
-elite nations/people
-personalisation

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7
Q

what is the average daily circulation for the times?

A

495,000 per issue

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8
Q

what is the target audience profile for the times?

A

ABC1

-the succeeders
-the aspirers

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9
Q

what are the dominant news values for the times?

A

-threshold
-proximity
-elite nations/ people
-continiuty/current news

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10
Q

what are the different website subheadings for the times?

A

politics
-justice
-media
-business
-world news
-luxury
-travel
-comment

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11
Q

what type of news does the times feature most on their website

A

large amount of politics news which is typically something people of a higher class are invested in

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12
Q

where is there interaction between readers and newspapers on the times website?

A

through their ‘puzzle’ section which features crossword puzzles, sudoku word puzzles, number and logic puzzles, quizzes and teasers, and board and card games.

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13
Q

what do you have to pay for on the times website?

A

you do have to pay for a subscription to more stories, which is not surprising as the paper is a conservative paper and targets mostly middle class and upper middle class people which typically have better jobs such as office jobs and working as doctors or possibly even in governments, and therefore they have more money to spend on things such as subscriptions which working class people wouldn’t want to spend their money on- This is a successful scheme as it means more money is being put into the company, which might make it’s audience also predominantly upper class.- the times website also advertises it’s own subscription

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14
Q

where is there media convergence on the times website?

A

media convergence is shown through the times releasing their own radio show

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15
Q

what subsections does the mirror have on their website?

A

-news
-politics
-football
-celebs
-tv
-royals

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16
Q

what interactive social media accounts does the daily mirror have?

A

as instagram, facebook, twitter, tiktok, and even snapchat which the audience can comment on and interact with.

17
Q

what do the daily mirror have on their website to include the audience?

A

has a section named ‘have a story?’ where any individual can submit a personal story that the mirror could write about, emphasising the relationship between the newspaper and the people and how it is almost run by those who read it

18
Q

what does the daily mirror come up as on the search engine?

A

The daily mirror: the heart of Britain

19
Q

what does the daily mirror website include more of?

A

images rather than copy

20
Q

What does the term “News Value” mean.

A

News Value’ is a term given to stories that are seen as important. The more ‘valuable’ a story is perceived to be the more pages are dedicated to it and it is more like to be on the front page or earlier pages of the newspaper

Stories selected and the way which stories are written are purposefully chosen and designed as they are seen as ‘valuable’ or important to the newspaper producer and to their preferred readers

21
Q

List ways newspapers are funded

A

A
Cover price; advertisements; subscriptions; dating service; betting services