Test 3 Ethics and Persuasion

Question 1

is persuasion unethical

Answer 1

-virtually any act of communication can be seen from a moral point of view

Question 2

what are 4 statements explaining weather persuasion in ethical or not.

Answer 2

• not manipulation
• involves affecting others
• can be used for pro-social causes (ie. donations)
• can be used for anti-social causes (ie. foster hate)

Question 3

what are the 6 approaches to ethics

Answer 3

• end vs. means
• consequentialism
• machiavellianism
• egalitarianism
• free market ethics
• deontological

Question 4

explain end vs. means

Answer 4

does the outcome justify the means

Question 5

explain consequentialism

Answer 5

• weighing benefits and limitations

- which actions produce greatest good/least bad

Question 6

explain machiavellianism

Answer 6

• whatever persuader can get away with, constrained only by law
• ppl deserve what they get

Question 7

explain egalitarianism

Answer 7

-treat others as you would like to be treated

Question 8

explain free market ethics

Answer 8

• buyer beware

- responsibility placed on receivers

Question 9

explain deontological

Answer 9

• inherent rightness or wrongness of the persuader’s intent
• good intent –> ethical
• bad intent –> unethical