survey research Flashcards

1
Q

response categories close ended question should be:

A

should be exhaustive (enough to include every answer in a category): include all the possible answers
should be mutually exclusive (every answer should fit into one category): should not feel compelled to select more than one

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2
Q

double-barrelled question

A

a question that is actually two or more questions

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3
Q

contingency question

A

survey question intended for only some respondents determined by their responses to some other question (opvolgende vraag)

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4
Q

matrix question advantages

A

-uses space efficiently
-respondents will probably complete such a set of questions more quickly than other formats
- this format may increase the comparability of responses given to different questions

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5
Q

disadvantage appearance order of items in a questionnaire

A

the appearance of one question can affect the answers given to later ones
impact of item order is not uniform among respondents (some people will be affected by the order, others not at all)

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6
Q

response rate

A

the number of people participating in a survey divided by the number selected in the sample, in the form of a percentage. ( completion rate/return rate) percentage of questionnaires sent out that are returned

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7
Q

advantages interview survey over mail

A

-interview survey typically higher response rate
-presence of interviewer decreases the answers of don’t know and no answer
-interviewers can guard against questionnaires items that are confusing
-interviewer can observe respondents as well as ask questions

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8
Q

guidelines survey interviewing

A

-appearance: dress as interviewee
-familiarity with questionnaire
-follow question wording exactly
-recording responses exactly
-probing for responses: solicit a more complete answer to a question
-coordination and control

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9
Q

weakness survey research

A

-cannot deal with context of social life
-require that an initial study design remains unchanged
- surveys cannot measure social action

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10
Q

problems artificiality

A

may not reflect the natural world
-topic of study may not be amenable to measurement through questionnaires
-act of studying that topic may affect it

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11
Q

secondary analysis

A

data collection is processed by one researcher and is re-analysed , often for different purposes by another researcher
- it’s cheaper and faster than doing original surveys
-validity is concern, there is no assurance that those data will be appropriate for other research

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12
Q
A
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