STRATEGIC VISION Flashcards
It is aforward looking, aspirational statement to achieve or become in the future.
Strategic vision
Purpose of strategic Vision
- Inspiration
- Direction
- Alignment
- Differentiation
Characteristics of an effective strategic vision?
- Aspirational
- Timeless
- Inspirational
- Clear and Concise
- Customer and Value Oriented
Benefits of a strategic vision?
- Focus
- Motivation
- Continuity
- Strategic alignment
Benefits of a strategic vision?
- Focus
- Motivation
- Continuity
- Strategic alignment
How do you develop a strategic vision?
- Understand organizations’ core values
- Analyze market trends
- Engage stakeholders
- Think long-term
- Be ambitious, yet realistic
It motivates employees, partners, and stakeholders by offering a clear and ambitious future outlook
Inspiration
Serves as a guiding star for strategic planning and decision-making
Direction
Unites all levels of the organization under a shared purpose.
Alignment
It highlights the organization’s unique aspirations and distinguishes it from competitors.
Differentiation
Reflects a bold and ambitious future state.
Aspirational
While strategies may change, the vision remains a consistent beacon
Timeless
Encourages commitment and engagement from stakeholders.
Inspirational
Easy to understand and communicate.
Clear and concise
Focuses on delivering long-term value to stakeholders.
Customer and value oriented
Helps the organization prioritize resources and efforts toward achieving the envisioned future
Focus
Inspires employees to contribute meaningfully and creatively
Motivation
Provides stability and direction, even in times of change or uncertainty
Continuity
Ensures that all strategic initiatives are aligned with the organization’s long-term goals
Strategic alignment
Identify the principles that define the organization’s identity and purpose
Understand organizations core values
Consider industry developments, technological changes, and societal shifts.
Analyze market trends
Involve leadership, employees, and key stakeholders to build a shared understanding
Engage stakeholders
Envision where the organization should be in 10, 20, or more years.
Think long-term
The vision should challenge the organization while remaining achievable.
Be ambitious, yet realistic