Sport and Society Flashcards

1
Q

Franchise

A

Buying the right to own a team in a particular league

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2
Q

Sponsorship

A

Payment to the individual

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3
Q

Advertisement

A

Promotion of a company

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4
Q

Endorsement

A

Athletes paid to use products

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5
Q

Merchandise

A

Promoting sale of goods

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6
Q

NFL making money

A

TV / Merchandising split evenly across all teams

Local revenue split

Corporate sponsors

Player Salary Caps

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7
Q

Super League Positives

A

Better income to top clubs

Welcome bonus

Higher standards

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8
Q

Super League Negatives

A

Lowers support to smaller clubs

Rejected by fans

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9
Q

Europe Sport Positives

A

Relegation/ Promotion

League systems

Play-offs

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10
Q

Europe Sport Negatives

A

Leagues dominated by richer clubs

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11
Q

USA Sport Positives

A

Level financial field

More teams have chance to win

Draft system

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12
Q

USA Sport Negatives

A

Cartel structure blocks new enter ants

Communities lose their teams

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13
Q

emergence of sport

A

pre industrial Britain- mob games, harsh, no rules, localised, male dominated,

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14
Q

urbanisation

A

migration from rural areas to new towns due to employablitity in towns

poor conditions

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15
Q

effect of industrial revolution

A

education- public schools

transport- links to play games, leagues

factory teams, boundaries, spectators, wagering

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16
Q

role of the church

A

provided space to lay

bring people together

holy days

17
Q

role of NGBs

A

agreement on rules

organisation of games

creation of leagues

management of players

18
Q

oxbridge melting pot

A

boys from public schools sharing variations of games at uni

19
Q

women in sport

A

unequal pay

lack of role models

self esteem

stereotypes

20
Q

disability sport

A

lack of facilities

lack of opportunities

emergence of Paralympics alongside not below the Olympics

21
Q

migration patterns ins sporting labour

A

performers moving from country to country

advantage- improved international standard, training opportunities, commercial investments

disadvantage- ‘plastic brit/, resentment from fans, lack of homegrown players,

22
Q

globalisation of sport

A

occurred due to British empire and commonwealth

links to schools

23
Q

NGBs

A

development of professional sport

funding of national sport

sponsorship, media,

e.g- british rowing, badminton england

24
Q

IGBs

A

work with NGBs to monitor rules

update and develop requirements, equipment

establish international calander

e.g- FINA, fedaration of internaionale de natation

25
Q

the olympic time line

A

1968- mexico, black power salute, politics, 200 people massacred

1972-munich, to steer away fn olympics in 1936, lack of security lead terror attack

1976- montreal, massive financial crash, more security than athletes, only paid off in 2006

1984- LA, blue print, petter euberoth, tv rights, sponsorship, TOP prgramme,

26
Q

golden triangle

A

media, sponsorship, sport

27
Q

pros and cons of golden triangle

A

pros- increase in advertisement, create sport celebs and role models

cons- bad moments highlighted and never forgtottern, sponsorship can be withdrawn