sources

Question 1

PRIMARY SOURCES

Answer 1

DATA is DIRCETED COLLECTED by the researcher

(+) RESEARCHER CAN control the FORMAT of HOW DATA is COLLECTED

(-) DATA COLLECTED may LACK VALIDITY due to SOCIAL DESIRABILITY or DEMAND CHARACTERISTICS

Question 2

SECONDARY SOURCES

Answer 2

SOURCES OF INFO/DATA that was NOT DIRCETLY COLLECTED by the researcher

(+) data produced WITHOUT the ‘PPs’ knowing the ARTEFACT was used in RESEARCH, could be MORE VALID

(-) the RESEARCHER CANNOT CONTROL the FORMAT of how the DATA is COLLECTED