Social Learning Flashcards
watching and imitating others, do this through modeling behaviors, process of observing and imitating a specific behavior
observational learning
activated when we are imitating people and observing them, “see monkey do” when a monkey grasps something, neurons are firing when you watch and do the behavior
mirror neurons
trained monkeys to prefer pink or blue colored corn, one taste bad and trained them to prefer one over the other, baby monkeys learned from adults and would prefer the ones that adults liked
Erica van de Waal
belonging/fitting into a group, two conditions appear to be critical for group formation (reciprocity and transivity)
ingroup membership
anyone outside of the group that does not “fit in”
- ingroups think about this group
-homogeneity effect, attributions, stereotypes
outgroup membership
tendency to view outgroup members as less diverse and varied than ingroup members
outgroup homogeneity effect
Fritz Heider sough to explain others behaviors, stated we can attribute the behaviors to the persons stable, enduring traits (disposition attribution) or we can attribute it to the situation (situational attribution)
Social Thinking Attribution Theory
overestimate dispositional (personal) attribution and underestimate situational attribution
Ex: if someone shows up to class late we think, “oh they are lazy, they do not want to be here, they are not smart”, we are overestimating the situation, there could be underlying reasons why someone shows up late
Fundamental Attribution Error (FAE)
overestimated situational attribution to explain oneself s while overestimating dispositional traits to explain other peoples behavior
* If I showed up late you are the over estimator, “oh I GOT stuck in traffic”
Actor/Observer Discrepancy (AOE)
‣ Feelings, often influenced by our beliefs, that predispose us to respond in a particular way to objects, people, and events
‣ We adopt new roles throughout our lives and can be convinced to “role play” based on our social surroundings
Attitude and Actions
◦ Peripheral Route
‣ The “less important” cues and factors
‣ Ex: attractiveness
Routes of Persuasion
‣ Focusing on the arguments and thoughts
‣ Ex: supporting movements because of the facts
Central Route
- If people agree to small requests, they become more likely to comply with a large and sometimes undesirable request
Foot-in-The-Door
- People are more likely to agree to a small request after they have refused a large request
Door-in-The-Face
- People who have already agreed to buy a product will often agree to pay the increased cost
Low Bailing