Social Influence - Confomrity

Question 1

What is identification?

Answer 1

Private and public Adjustment of behaviour and opinions while being a member of a group.
Once they have left that group they will adopt new opinions.

Question 2

What is internalisation?

Answer 2

Public and private adjustment of behaviour and opinions, permanent change not depending on a group.
For example, change of religion.

Question 3

What is compliance?

Answer 3

Private but not public Adjustment of behaviour and opinions to those of a group to be accepted and liked
Once they are not with the group this behaviour disappears

Question 4

What is informational social influence?

Answer 4

Changing your behaviour or opinions because of a desire to be right.
Eg. First day at new job

Question 5

What study supports informational social influence?

Answer 5

Jenness (1932)

Question 6

What is normative social influence?

Answer 6

Changing your behaviour or opinions because of a desire to be liked. Eg. Going to see a band that your friends like to fit in.

Question 7

What study supports normative social influence?

Answer 7

Asch (1951)