Social Influence Flashcards
What are the 3 types of conformity?
Compliance- Going along with what others do to avoid ridicule
Identification- conforming to the opinions/behaviour of a group because they’re is something about the group you value
Internalisation- When a person genuinely believes and accepts the group norm
What is Normative Social Influence?
Following the crowd, it occurs when an individual conforms because they want to be liked and not to be rejected
What was Deutsch and Gerard’s (1955) two explanations for conformity?
Normative Social Influence
+
Informational Social Influence
What’s Informational Social Influence?
Accepting the majority’s POV
+
Occurs when an individual conforms because of the superior knowledge of others
+
Tends to change private opinions
What was the Aim of Asch’s line study?
Asch wanted to know whether people would conform to the majority’s opinion even when the majority’s opinion was obviously incorrect
What was the procedure of Aschs line study?
A Lab Experiment
+
7 people all sat looking at a display of 3 lines
+
Given the task of shouting out loud one by one which one of the 3 lines was the same as the stimulus line
+
Only one of the participants wasn’t a confederate
+
Most of the time the confederates gave the right answers but on the obvious ones they gave the wrong answer the non-confederate was the last to answer
+
Participants were 123 US male students
What we’re the findings of Asch’s line study?
Real participants gave the wrong answer 37% of the time
+
75% of the ppts conformed at least once
+
25% never conformed
+
5% conformed every time
What was the aim of the Stanford prison experiment?
To investigate how readily people would conform to the roles of guard and prisoner in a role-play exercise that simulated prison life
What was the aim of Milgrams obedience study?
To investigate obedience to an authority figure
+
Wanted to test the Germans are different hypothesis
What were the variations introduced in Asch’s line study?
Group Size
Unanimity
Task Difficulty
Give an evaluation of Asch’s line study
Lacks Ecological Validity
Deception was used
ppt didn’t give informed consent
there were more male than female students in the study
How could Asch have overcome Deceiving his participants?
By debriefing the participants
give one ethical issue of Zimbardo’s prison experiment?
Subjects couldn’t give informed consent
What’s an Agentic State?
When someone carries out orders given by an authority figure and acts as their agent with little personal responsibility
Does the Agentic State increase or decrease obedience?
Increase it
Responsibility/Blame will be placed on the authority figure rather than the individual acting as their agent