Sessions 9&10 - Change Management & Leading Change

Question 1

Lewin’s 3-Step Model

Answer 1

Prepare -> Implement -> Institutionalise
[Unfreeze]->[Movement]->[Re-freeze]

Question 2

Kotter’s 8-Step Plan (Phase 1)

Answer 2

1 - Establish Urgency
2 - Build Coalition
3 - Develop Vision
4 - Communicate Vision

Question 3

Kotter’s 8-Step Plan (Phase 2)

Answer 3

5 - Empower People
6 - Generate short-term “wins”
7 - Consolidate improvements

Question 4

Kotter’s 8-Step Plan (Phase 3)

Answer 4

8 - Anchor in culture

Question 5

Loss of performance after change implementation ahead of improvement. Depth and breadth dependent of how well change is managed.

Answer 5

Valley of Despair

Question 6

Types of Adopter

Answer 6

• Innovators - Market Mavens
• Early Adopters - Brokers
• Early Majority - Pragmatists
• Late Majority - Conservativists
• Resistors - Resistors