SCLOA Studies

Question 1

Soloman Asch

Answer 1

Showed participants a picture with three lines and asked them to say which line matched the length of a control line. The test was taken in groups of 6, with 5 of the participants being confederates told to say the same wrong answer. The actual participant conformed to the confederates more, proving the SIT of conformity. When the participant was allowed to write their answers down (the confederates still spoke the wrong answer) they conformed less, but still some.

Question 2

content analysis

Answer 2

a method used to analyze qualitative data in which the researcher looks for themes and trends in the data

Question 3

covert observation

Answer 3

participant observation where those being studied are unaware of the researcher, nature of the project, and the method of study