Sampling Flashcards

1
Q

population

A

group of people that are the focus of the researchers interest

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2
Q

what is sampling

A

when a group is drawn from the population

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3
Q

random sample

A

all members of population have equal chance of selection (random number generator used)

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4
Q

pros of random sampling

A

no researcher bias (they havent chosen a specific demographic)

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5
Q

cons of random sampling

A

difficult and time consuming, there is a rare chance that there could be a limited variety of people

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6
Q

what is a systematic sample

A

every nth number selected from the list

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7
Q

pros of systematic sample

A

avoids researcher bias and is fairly representative

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8
Q

cons of systematic sample

A

time consuming

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9
Q

what is stratified sampling

A
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10
Q

pros of stratified sampling

A

avoids researcher bias and is very representative

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11
Q

cons of stratified sampling

A

complete representation is not possible

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12
Q

what is an oppotunity sample

A

researchers choose whoever is willing and able

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13
Q

pros of an oppotunity sample

A

convinient and less costly, less time consuming

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14
Q

cons of an oppotunity sample

A

not a good representative as it is not random

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15
Q

what is volunteer sampling

A

particpants select themselves to be a part of the sample

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16
Q

pros of volunteer sampling

A

it is easy to collect participants
ethical issues are limited

17
Q

cons of volunteer sampling

A

may attract a certain demographic as it is not random, which may effect findings

18
Q
A