Retest Flashcards

1
Q

What does pestle stand for

A

Political
Economic
Social
Technological
Legal
Environmental

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2
Q

Write down the profit formula

A

Profit = total revenue - total costs

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3
Q

Break even formula

A

Fixed costs/ contribution per unit

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4
Q

What is a Business

A

An organisation that offers a service/ product to customers for a profit

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5
Q

What are the four business sectors

A

Primary
Secondary
Tertiary
Quaternary

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6
Q

Why do businesses use market mapping

A

A business uses market mapping to see how other competitors are doing in the market. This allows businesses to identify any gaps in the market.

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7
Q

Name the stages of the product life cycle

A

Research and development
Introduction
Growth
Maturity
Saturation
Decline

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8
Q

Name the catalogues of the Boston matrix

A

Cash cow
Stars
Question mark
Dogs

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9
Q

What are the different methods of sampling

A

Stratified sampling
Quota sampling
Random sampling

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10
Q

Name three different ways to collect data

A

Focus groups
Surveys
Telephone call

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11
Q

What is a niche market

A

A small specialised market for a particular product or service

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12
Q

Define cash flow

A

The money flowing in and out of a business

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13
Q

What is cash flow

A

The flow of cash in and out of a business

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14
Q

Define liquidity

A

The availability of liquid assets to a market or business

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15
Q

What does cell stand for

A

Capital
Enterprise
Land
Labour

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16
Q

One benefit of secondary data

A

Less time consuming

17
Q

What is the contribution per unit formula

A

Selling price per unit- variable costs per unit

18
Q

What’s one way to increase the margin of safety

A

Increasing the price of your product