Research Methods complete Flashcards
define aim
A general statement that explains the purpose of a study
define theory
A suggested explanation for behaviour
define independent variable (IV)
The variable that is changed by the researcher or varies naturally
define dependent variable (DV)
The variable measured by the researcher
define hypotheses
A clear, precise testable statement that states the relationship between the variables
define alternative hypothesis
A statement of relationship between the variables
define null hypothesis
A statement of no relationship between variables
define operationalisation
Making variables clear and precise and identifying operational instructions
what is cause and effect?
The changes in the DV are due to the IV only
define extraneous variable (EV)
Something affecting the DV that is not the IV
what are standardised procedures?
All participants receive the same instructions so that the study can be easily repeated
what is randomisation and why is it used?
Randomisation is using chance to design the investigation, used to reduce bias
define quantitative method/data
Collecting data in numbers
define qualitative method/data
Collecting data in words
what are the 3 types of experiments?
Lab
Field
Natural
define lab experiment
Highly controlled conditions, conducted in a laboratory
define field experiment
Study conducted in its natural setting where researcher manipulates the IV
define natural experiment
Study conducted in its natural setting with a naturally occurring IV. Researcher records the change in DV
give 4 brief evaluation points of lab experiments
STRENGTH - EVs can be controlled
STRENGTH - can use standardised procedures
WEAKNESS - the environment is not like everyday life
WEAKNESS - participants may be aware of testing
elaborate strength of lab experiments (EV’s can be controlled)
EV’s can be controlled so cause and effect can be established
elaborate strength of lab experiments (can use standardised procedures)
Standardised procedures allow for the experiment to be repeated so validity can be confirmed
elaborate weakness of lab experiments (environment unlike everyday life)
Environment unlike everyday life
Participants may behave unnaturally so behaviour can’t be generalised to the wider world
elaborate weakness of lab experiments (participants may be aware)
Participants may be aware they’re being tested and change their behaviour to ‘help’ the researcher
This makes the data invalid
give 4 brief evaluation points of field experiments
STRENGTH - more realistic than lab experiments
STRENGTH - some control of EVs
WEAKNESS - researcher may lose control of some EVs
WEAKNESS - there may be ethical issues with people not being aware of their participation so can’t give informed consent
elaborate strength of field experiments (more realistic than lab)
More realistic than lab because the natural environment enhances the realism of the experiment and increases validity of the results
elaborate strength of field experiments (some control of EV’s)
Standardised procedures can be used to control some EV’s so cause and effect can be shown and conclusions are more valid
elaborate weakness of field experiments (may lose control of some EV’s)
A real life setting makes it hard to control all EV’s and this makes it difficult to show cause and effect
elaborate weakness of field experiments (ethical issues)
Ethical issues as participants are unaware and can’t give informed consent due to the nature of the experiment type
give 4 brief evaluation points of natural experiments
STRENGTH - high validity
STRENGTH - EV’s well controlled
WEAKNESS - few opportunities to conduct
WEAKNESS - partcipant variables
elaborate strength of natural experiments (high validity)
High validity
Often variables are naturally occurring and relate to everyday life increasing validity
elaborate strength of natural experiments (EV’s well controlled)
EV’s well controlled
The DV is often tested in a lab and standardised procedures can be followed, eliminating EV’s
elaborate weakness of natural experiments (few opportunities to conduct)
May be few opportunities to conduct this research as it is focused on natural, infrequent events
This reduces the usefulness of the experiment type
elaborate weakness of natural experiments (participant variables)
Participant variables may affect the outcome
As the researcher can’t use randomisation this may act as an EV affecting the results
define experimental design
The different ways participants can be organised in relation to the conditions of an experiment
give the 3 types of experimental design
Independent groups
Repeated measures
Matched pairs
define independent groups
Seperate groups who are each allocated a different level of the IV
define repeated measures
Each participant takes part in both conditions, receives all levels of the IV
define matched pairs
Participants are allocated another person based on participant variables and each do a different level of the IV
give 2 evaluation points of independent groups
STRENGTH - no order effects
WEAKNESS - participants in each group are different
elaborate strength of independent groups (no order effects)
Independent groups have no order effects as each participant does the task once and has no practice
elaborate weakness of independent groups (participants in each group are different)
Participants in each group are different
which means a difference in performance can be attributed to this rather than the IV
give 3 evaluation points of repeated measures
STRENGTH - no participant variables
STRENGTH - fewer participants needed
WEAKNESS - has order effects
elaborate strength of repeated measures (no participant variables)
Each participant is compared against themselves so participant variables are removed and we can be sure that it is the IV affecting the results
elaborate strength of repeated measures (fewer participants needed)
Fewer participants are needed than an independent groups design so the study is cheaper and easier to conduct
elaborate weakness of repeated measures (has order effects)
Order effects occur when participants are tested twice The order in which they do the tasks may make a difference, e.g. a practice effect
This affects the validity of the results
give 3 evaluation points of matched pairs
STRENGTH - no order effects
STRENGTH - fewer participant variables
WEAKNESS - takes time and effort
elaborate strength of matched pairs (no order effects)
No order effects as participants only tested once
This means the results are representative of real life reactions
elaborate strength of matched pairs (fewer participant variables)
Fewer participant variables
Those taking part are matched on a variable that is important for the experiment
This enhances the validity of the results.
elaborate weakness of matched pairs (takes time and effort)
Takes time and effort
It takes time to collect the data and effort to match the participants
Matching may also be inaccurate so matched pairs is sometimes for very little gain
define sample
A subset of a target population that aims to be representative of the wider population
define target population
The group the researcher is interested in and wants to study
define random sampling and provide a method
Random sampling - a lottery method so every person in the sample has an equal chance of selection
Method:
Obtain a list of participants and assign a number 2 each
Randomly pick numbers out of a hat
define opportunity sampling
The researcher selects people who happen to be there at the time
define systematic sampling
Systematic sampling - selecting every nth person from a list of the target population
define stratified sampling and provide a method
Stratified sampling - Participants are selected from subgroups in the target pop. based upon their frequency in the pop.
Method:
Identify number of target pop. in each subgroup
Pick a sample size
Replicate proportion of people in sample