RESEARCH METHODS Flashcards
Positivism
Scientific approach looking for empirical evidence that can be measured
Evidence should be testable and revisitable
Should be cumulative and build on previous knowledge
Look for variables
Positivism methodology
Macro - large scale
Hypothetico- deductive model:
Hypothesis -> pilot study -> survey -> process data -> theory
Positivism data
4 things
Quantitative
Reliable
Representative
Trends & patterns
Positivism methods
4 things
Experiments
Questionnaires
Structures interviews
Official statistics
Interpretivism
Usually rejects a quantitative approach a seek qualitative research.
Uncovering the meaning of social action rather than simply measuring it through stats
They aim to achieve verstehen, rapport & uncover subject meaning and grounded theory
Interpretivist methodology
Micro - small scale
Ethnographic research
Interpretivist data
qualitative
valid
Interpretivist methods
unstructured interviews
group interviews
observation
participant observation
Random sampling
.
Quasi-random sampling (systematic)
.
Stratified samping
.
Quota sampling
.
Cluster sampling
.
Values and objectivity
.
Operationalisation
.