Research Methods Flashcards
What is an independent groups design?
2 groups of participants do separate conditions
What is a repeated measures designs?
There is 1 group of participants who repeat the experiment in 2 different conditions
Explain a matched pairs design.
People are matched based on a key variable and then put into separate groups
Explain a strength of an independent groups design.
There is no order effects.
So we can be sure that the IV is truely what is effected the DV.
Name the weaknesses of independent groups.
Participant variables.
2 times the amount of people needed.
Name one strength of a repeated measures design.
No participant variables
What are the weaknesses of a repeated measures design?
Order effects.
Demand characteristics.
How can you deal with order effects?
Counterbalancing
What are the strengths of a matched pairs design?
There is no order effects.
Less likely participant variables
What are the weaknesses of a matched pairs design?
Time consuming.
Expensive.
How can you deal with participant variables?
Use a matched pairs design.
Random allocation.
How can you deal with researcher bias?
Random allocation
What is a quasi experiment?
When the IV is based on an existing difference e.g. age or gender
What are the strengths of a quasi experiment?
Often done under controlled conditions.
Share same strengths as a lab study.
Give a weakness of a quasi experiment.
Cannot randomly allocate participants to conditions so there may be confounding variables
What is a confounding variable?
When an EV isn’t controlled and it effects the results
What is a lab experiment?
When the researcher controls the IV in a highly controlled environment
What are the strengths of a lab study?
High control over EVs.
Easier to replicate the study, which makes findings more valid.
Explain one weakness of a lab study.
Use artificial tasks.
Difficult to generalise results to real world.
Low external validity.
What is a field experiment?
When the IV is manipulated in a more natural setting
Explain one strength of field experiments.
Higher mundane realism.
Environment is more natural so behaviour is more authentic.
Higher external validity.